Our mission is to protect the eyes and make better the look of women and men around the world. We want to create the best possible eye-wear, we want to satisfy you and our clients while we understand your tastes and aspirations. Our Group pursues this mission ethically and responsibly, engaging all of our energy, skill and experience. We have understood of how essential glasses are to the well-being of our consumers, because they allow you work, read and communicate your personal style. To enjoy the beauty of life and the beauty of the world that surrounds us, we work to give the best product and satisfy your needs.
We want you to see the beauty of life and this is our inspiration while we create a sustainable business approach and strategy. we keep a notion of universal beauty, visible to everyone and a respect for the environment, ethics and the transparency.
Our spirit of excellence stands out in the way we are working and in all geographical areas where we are. Every collection and every frame is the result of an ongoing process which combines study, innovation and creativity. We use the latest technology and master craftsmanship to give the best result.
We want to keep an open-minded toward new ideas and ways of viewing, different models and cultures, in an effort to continuously improve and increase our potential in this competitive global markets.
Our long-term strategy is to continue to expand in the eye-wear and eye care sectors by growing while organically we continue to perform some acquisitions. Our Company will continue to focus on the following strategy: vertical integration, design and technological innovation, brand portfolio management, market expansion and financial discipline.
We committed to maintain and strength its position in the markets in which it operates. We also focuses on evaluating opportunities to further enter those emerging markets.We will try to increase our market expansion through stronger retail distribution while consolidating our network and growing even more our presence in e-commerce.